It's been a while since we shared what we're up to, and the answer is: a lot! In the first update, I wanted to share a project a long time coming: First Mile Crowd-Mapping. It was our proposal to the first African News Innovation Challenge, and it was selected among the winners! Below is a select description of the project from the application (the answers we omitted are sensitive to the activists involved). We'll be spending a lot more time in West Africa from now on!
1.) What is your project? *Give us your updated and refined ‘elevator pitch’. [25 words max]
A secure platform for journalists, activists, and auditors to report on sensitive supply chains; and for stakeholders to verify, analyze, and share the results.
2.) Describe the real world challenge that you are trying to solve for African media.
Journalists need a way to securely upload data and video footage describing illegal supply chain practices in the sensitive ‘First Mile’ of logging, cocoa, palm oil, etc… FMC is an editorial resource for on-the-ground footage to be archived, verified, and prepared for integrated reporting to governments, multinationals, and the public.
8.) How will your project mesh with the wider innovation ecosystem?
Anyone can download the FMC app to record footage at sites of extraction or agriculture. Data is encrypted and stored on the phone until it can be synced by wireless/USB/Tor to a secure dropbox and a user dashboard for sharing with regional industry monitoring groups (i.e. Liberian lumber, Ivorian cocoa). Group administrators (NGO’s, journalists, and government/multinational representatives) receive alerts when data is uploaded, verify and analyze the results through a GIS-based visualization and moderation dashboard, prepare the data for exporting to third-party software (i.e. OpenOffice, Google Earth, Mapbox.com), and embed interactive maps in external websites.
10.) What does success for your project look like? *What metrics will you use to monitor progress and evaluate success on your project? [25 words max]
After 6 Months: 500 app downloads, 10K data points collected, 20 NGO’s and 1 multinational using the platform, 25 press mentions, 5K tweets
c.) Tell us about your implementation plan. *Outline your development plan, so that the jury has some insight into how your project will be built. [100 words max]
FMC will be developed between Boston, Nairobi and Monrovia. The Boston team will design and develop the UI, server-side mobile features, and moderation/storytelling platform. The Nairobi team will handle on-the-ground mobile application development, activist training and support, and use the storytelling platform to produce a documentary film. The Monrovia team will test and actively use the mobile reporting app and the moderation/storytelling platform, and use the resulting data for reporting to international buyers and governments. Once the platform has been successfully used for reporting/moderation/storytelling in Monrovia, it will be made available to NGO’s and companies operating across the African continent.